Twist Museum: London's Home of Illusions

Explore and interpret London's museum of illusions at the Twist Museum

Ever wondered if you can see colours that aren’t there? Or how you’d look as a 3D holographic avatar? Well, welcome to Twist Museum, London’s home of illusions.

The Twist Museum comprises a series of interconnected zones dedicated to exploring the ways in which individuals perceive the world. By merging science and art, this interactive museum aims to unite visitors, challenging them to discuss and reflect on the diverse ways people interpret their surroundings.

Highlights of Twist Museum

  • This immersive playground features 80 interactive exhibits that put the power of your mind to the test.
  • Watch your friends shrink before your eyes, walk through infinite corridors, and experience mind-altering sensations that challenge everything you know to be true. It’s your reality…with a twist.
  • The acronym TWIST stands for "The Way I See Things," encapsulating the museum's core philosophy that personal perspectives shape our understanding of reality!
  • The museum prompts visitors to question their sensory experiences: What do they truly know about what they see, hear, or think? Are their perceptions identical to those of others? How does this awareness influence their worldview?
  • Twist delves into these inquiries through interactive exhibits that highlight the science behind perception, sparking curiosity about how we comprehend reality.

Twist Museum offers an educational and entertaining experience, featuring exhibits that illustrate the history and science of illusion. Grab the whole family and get your tickets today!

Twist Museum

248 Oxford Street,
London,
W1C 1DH
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How to find us

what3words: ///tools.frog.barn

  • Monday 11am - 7:30pm (last entry 6:30pm)
  • Tuesday 11am - 7:30pm (last entry 6:30pm)
  • Wednesday 11am - 7:30pm (last entry 6:30pm)
  • Thursday 11am - 7:30pm (last entry 6:30pm)
  • Friday 11am - 9pm (last entry 8pm)
  • Saturday 10am - 9pm (last entry 8pm)
  • Sunday 10am - 7pm (last entry 6pm

It really depends on how long you like to look, listen and think! In general, you can expect your visit to last between 60 and 90 minutes once inside the exhibition space.

They have a vending machine where you can purchase drinks and snacks. You’re welcome to bring your own food and drink to Twist, but food is not allowed in the exhibition space.

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